Press Kit

Roasters — press & brand kit.

Everything you need to write about Roasters — boilerplate copy, brand assets, key facts, and contact details. Use this page freely. For interview requests, exclusives, or anything not covered here, email team@roasters.app.

Email the team Download assets

At a glance

23,000+

Specialty cafés

3,601

Cities

126

Countries

iOS & Android

Platforms

2024

Founded

Remote · EU

Headquarters

Boilerplate

Copy-paste these as written. All factually accurate.

Short — 1 line

Roasters is a specialty coffee discovery app mapping 23,237+ cafés across 3,601 cities in 126 countries.

Medium — 50 words

Roasters is the specialty coffee discovery app — built for the people who care where their beans come from. The app maps 23,237+ specialty cafés and roasters across 3,601 cities in 126 countries, curated by a global community of baristas, roasters, and serious drinkers. Available on iOS and Android.

Long — 120 words

Roasters is a specialty coffee discovery app for travellers, locals, and everyone in between who refuses to settle for bad coffee. The app maps 23,237+ specialty cafés and roasters across 3,601 cities in 126 countries — every location vetted by a community of baristas, roasters, and serious drinkers. Beyond the map, Roasters runs Forums (community channels for brewing, gear, latte art, and city scenes), surfaces Jobs and Events from across the industry, and helps drinkers filter by brew method, opening hours, distance, or how recently a spot was added. The brand belief, printed on every sticker the team ships: Great Coffee Inside.

Mission

"We are mapping every specialty café and roaster worth knowing — together with the community that lives for the coffee."

Brand assets

Right-click and "Save as", or open and download. All assets free to use for editorial coverage of Roasters.

Roasters wordmark (SVG)

Primary brand mark — use on light backgrounds.

Vector · 8KB Download

Great Coffee Inside sticker (PNG)

Brand sticker — the lockup we use across the site and social.

PNG · 295KB Download

App screens — hero composite (PNG)

Three-phone hero composite used on the homepage.

PNG · 1.8MB Download

App screens — hero composite (WebP)

Lighter web-optimised version of the hero composite.

WebP · 257KB Download

App Store badge

Official Apple App Store badge.

Vector · 20KB Download

Google Play badge

Official Google Play badge.

Vector · 12KB Download

QR code — app download

Scannable QR linking to the universal app download page.

PNG · 256KB Download

Color palette

All values in HEX. Built around a single accent orange on a neutral system.

Accent

#FF5B2E

Brand orange — CTAs, links, sticker

Ink

#141414

Primary text, logo, foreground

Ink Muted

#6B6B6B

Secondary text, captions

Surface

#FFFFFF

Cards, surfaces

Background

#FAFAFA

Page background

Line

#E8E6E1

Borders, dividers

Typography

DM Sans

DM Sans — Headings, body, UI. Single family across the brand for tight, modern editorial feel. Weights used: 400, 500, 600, 700.

DM Sans Italic

DM Sans Italic — Used sparingly inside headlines for emphasis (the "anywhere in the world." in the hero). Always paired with the upright weight.

In one paragraph: the story

Specialty coffee went from movement to global category in fifteen years. But finding a great cup in a new city still came down to scrolling Google reviews, guessing from Instagram, or trusting one curated list per continent. Roasters started in 2024 to fix that — a single app, every specialty café and roaster worth knowing, with the community of people who actually live the craft doing the curation. Today the map covers 23,237+ cafés across 3,601 cities and 126 countries, and grows every week.

Press contact

Press, partnerships & general

team@roasters.app

Instagram

@roasters.app

/company/roastersapp